Survey on parents' attitudes of financial education
The Institute decided to ask parents about how their children learn about money. Most parents told us they are in charge of teaching their children about money but they are not very confident they are doing a good job. They worry their children are growing up without the money skills they need and the majority of parents say they need help teaching their children.
Professional interviewers conducted face to face interviews with 300 parents of children aged six to 12 in prominent shopping locations, to understand their attitudes towards educating their children about money – their perceptions of their role, capacity and responsibilities.
The survey was conducted in late 2006.